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深化监管树服务品牌

浙江余杭径山工商所在今年年初就开始走访有关规模企业,了解品牌争创情况,并对有发展潜力和有创牌意识和实力的企业进行面对面的指导。经过调研,工商所把工作重心移向黄湖、百丈二镇的竹制品行业,引导竹制品走出山门,打开市场。为此,径山工商所确定了承包培育品牌争创工作,正副所长、巡查队员深入工厂,指导培育竹制品企业争创余杭区知名商标,对有更大实力的企业,制定了三年品牌争创计划,这一举措受到了当地政府和企业的支持和欢迎。到目前为止,径山工商所已初步对5家竹制品企业进行跟踪服务,并取得了一定效果。

结合综合巡查,加强对企业存在的问题进行分析,从企业的思想源头进行教育,并因势利导从政策层面给企业出主意想办法,真正发挥教育和管理两手抓的作用,受到了企业的好评。

与此同时,径山工商所还认真做好食品安全监管工作。在年初工商所班子根据经济发展情况和主客观因素,将创星工作分解到组,由组在平时工作中进行指导、帮助,进一步规范放心店的经营行为,在此基础上,抓好主要集镇的批发部、超市,确保食品安全不出问题,并以此带动边远地区的食品安全工作。

jingshan branch of yuhang industrial and commercial administration has started visiting above-scale enterprises within its territory since early this year. the activity is designed to acquire accurate information on brand development strategies, and provide these enterprises with useful services to enable them to go in the right direction.

the branch has organized a taskforce to implement the brand service strategy. so far, the strategy is popular with local government offices and enterprises. five bamboo products companies have been on a list for further services so that they develop better and go far in market competition.

another focus of the branch is on food safety. this year, a program has been implemented to oversee these food shops to ensure their service quality. the wholesalers and supermarkets in towns are the targets of supervision. this policy is also designed to ensure food safety in sales outlets in remote areas.

(translated by david)